http://frankvizeum.com.au/2010/01/05/the-customer-learning-curve/ FRANkVizeum is a creatively-minded media agency designed for a world in transformation. Tue, 31 Aug 2010 01:28:41 +0000 hourly 1 http://wordpress.org/?v=3.0.1 http://frankvizeum.com.au/2010/01/05/the-customer-learning-curve/#comment-469 Alex Kerley Mon, 01 Feb 2010 22:40:19 +0000 http://frankvizeum.com.au/?p=2523#comment-469 Great presentation Tamir. Will come in very useful. Thanks. Great presentation Tamir. Will come in very useful. Thanks.

]]> http://frankvizeum.com.au/2010/01/05/the-customer-learning-curve/#comment-468 Gerard Max Mon, 01 Feb 2010 22:18:43 +0000 http://frankvizeum.com.au/?p=2523#comment-468 Great stuff Tamir. The recognition that the same individual can be in a different mindspace dependent on their place on the curve is often replaced by a "snapshot" approach. Great stuff Tamir. The recognition that the same individual can be in a different mindspace dependent on their place on the curve is often replaced by a “snapshot” approach.

]]> http://frankvizeum.com.au/2010/01/05/the-customer-learning-curve/#comment-467 Roast your coffee NOT the Planet | FRANkVizeum - Brand Strategy Company | Media Innovation | Social Media Strategy | Marketing Communications | Social Media Agency Wed, 06 Jan 2010 00:30:15 +0000 http://frankvizeum.com.au/?p=2523#comment-467 [...] all have degrees of environmental engagement exemplified by Tamir’s excellent slideshare . An easy environmental new year’s endeavour is to buy your own KeepCUP . For years there has [...] [...] all have degrees of environmental engagement exemplified by Tamir’s excellent slideshare . An easy environmental new year’s endeavour is to buy your own KeepCUP . For years there has [...]

]]> http://frankvizeum.com.au/2010/01/05/the-customer-learning-curve/#comment-466 martyn thomas Mon, 04 Jan 2010 23:13:51 +0000 http://frankvizeum.com.au/?p=2523#comment-466 Great stuff. When we launched FRANkVizeum we chalked stencils around Melbourne and Sydney http://frankvizeum.com.au/2009/06/18/new-beginnings which questioned the wisdom of broad targeting (eg "People aged 25-54") alas most people missed the point preferring to focus on the fact that we'd used stencils as a means of communication. The customer learning curve is simple, adaptable and a nice way to morph media and creative solutions. Great stuff. When we launched FRANkVizeum we chalked stencils around Melbourne and Sydney http://frankvizeum.com.au/2009/06/18/new-beginnings which questioned the wisdom of broad targeting (eg “People aged 25-54″) alas most people missed the point preferring to focus on the fact that we’d used stencils as a means of communication.
The customer learning curve is simple, adaptable and a nice way to morph media and creative solutions.

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