Comments on: Rewarding TV spot http://frankvizeum.com.au/2010/01/28/rewarding-tv-spot/ FRANkVizeum is a creatively-minded media agency designed for a world in transformation. Tue, 31 Aug 2010 01:28:41 +0000 hourly 1 http://wordpress.org/?v=3.0.1 By: martyn thomas http://frankvizeum.com.au/2010/01/28/rewarding-tv-spot/#comment-490 martyn thomas Mon, 01 Feb 2010 00:22:02 +0000 http://frankvizeum.com.au/?p=2581#comment-490 yes okay it's "nice" for the category but it seems to me that since VB used a regional town for its latest ads AAMI has followed suit along with the New Idea TVC...next? yes okay it’s “nice” for the category but it seems to me that since VB used a regional town for its latest ads AAMI has followed suit along with the New Idea TVC…next?

]]> By: Jenny http://frankvizeum.com.au/2010/01/28/rewarding-tv-spot/#comment-489 Jenny Thu, 28 Jan 2010 06:27:45 +0000 http://frankvizeum.com.au/?p=2581#comment-489 While I did cringe when I first saw it for the first time, 5 seconds into the ad I did tilt my head back and laughed. Why? Because there's a whole lot of truth in what they say. I relate, I believe and recall that its AAMI. There's a few ticks there for me. ...A bit ironic that it used black humour and was launched around Christmas when the road toll was on careful watch too. While I did cringe when I first saw it for the first time, 5 seconds into the ad I did tilt my head back and laughed. Why? Because there’s a whole lot of truth in what they say. I relate, I believe and recall that its AAMI. There’s a few ticks there for me.

…A bit ironic that it used black humour and was launched around Christmas when the road toll was on careful watch too.

]]> By: Tamir http://frankvizeum.com.au/2010/01/28/rewarding-tv-spot/#comment-488 Tamir Thu, 28 Jan 2010 06:03:04 +0000 http://frankvizeum.com.au/?p=2581#comment-488 I usually don't like expensive musical Broadway productions but I think in this case the campaign sits on a real insight. Many people feel they need to be rewarded for not claiming. Some have great stories about driving life. Bottom line? AAMI has done something different and got noticed! I usually don’t like expensive musical Broadway productions but I think in this case the campaign sits on a real insight. Many people feel they need to be rewarded for not claiming. Some have great stories about driving life. Bottom line? AAMI has done something different and got noticed!

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