Category Archives: Search

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Thought of the day post. Is it easier to remember him as “Geoffrey Normandy” or “The Guy with the Beard“? If your customer had to find a way to describe your brand / product / business, what would that be?  … Continue reading

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In the lead up to the Beijing Olympics Opening Night tonight, Hitwise showed us an interesting Weekly Market share of visits by country.  Australia and New Zealand has picked up considerable interest in the last two week leading to the … Continue reading

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Hot on the heels since the launch of Cuil, there is a new search engine in the market called Viewzi. When different users search for certain keywords, they may be after the same information for different reasons.  They could be … Continue reading

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See what this guy has to say: Microsoft CEO Steve Ballmer is talking about the future of advertising with the Washington post. (You’ll need to wait until the ad is over and click on the third video named: future of … Continue reading

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In 2008, we’ve been expecting the long tail of social networks beginning to appear. To give you an idea, check out this link to see the companies that are offering whitelabel social sites. 40+ social sites plus linkedin, facebook, bebo, … Continue reading

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Is this the time we start evolving our ways in measuring acquisition accountability? Since 2007 we already understood the halo effect of various digital media placements have in effect before a customer visits the landing page. Although we knew this, … Continue reading