Tag Archives: digital strategy

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Not so long ago we helped Melbourne’s GPO to start a dialogue with it’s fans. We developed an annual online strategy including an editorial site, profiles on social networks and a community manager. This Sunday three of Melbourne’s most prominent … Continue reading

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As part of FRANkVizeum’s social strategy for Melbourne’s GPO we’ve just launched our second promotion with the help of our friends from nuffnang and off course GPO’s lovely community manager Sarah Willcocks. As part of the spring racing carnival, Melbourne’s … Continue reading

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After an elaborate digital strategy process (aka Immersion) we’re very proud to launch Melbourne’s GPO new website.How did we start? The brief was to create GPO’s online experience. Here’s what we did: 1. Created an annual digital strategy which includes … Continue reading

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Thanks to Tracey from Melbourne’s GPO, we had the pleasure of watching this cool video for Perth’s shopping centre, Forrest chase. I’m sure you’ll agree the concept is beautiful and people seem to really connect with it. It’s an engaging … Continue reading

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Here is a case of using social media to turn negative word of mouth into positive one and getting a lot of credit for it in the process. From news.com.au (and Tamir from Digital Seed) comes this local story: “A … Continue reading