Tag Archives: research

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One the most common topics of debate we receive from clients is setting our goal for social media tools.   The easiest and familiar metric for marketers is to grow followers and fans for Twitter and Facebook respectively.  It’s a … Continue reading

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After an elaborate digital strategy process (aka Immersion) we’re very proud to launch Melbourne’s GPO new website.How did we start? The brief was to create GPO’s online experience. Here’s what we did: 1. Created an annual digital strategy which includes … Continue reading

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It has been a good seven months since we launched Nuffnang a blog marketing community into Australia.  Nuffnang’s Asia Pacific blogger network currently comprises over 100,000 bloggers. Nuffnang Australia has attracted over 700 top Australian bloggers to our community. Our blog … Continue reading