Tag Archives: Social Media
One of our favorite brands The Essential Ingredient, celebrated it’s 21st birthday this week. We are very excited to work with this passionate team on their online strategy and community growing activities. Why not check out their blog for yourself? … Continue reading
Melbourne’s freak storm on Saturday ended up as the most talked about topic on twitter and hundreds of videos were submitted to youtube: This is mass media. This is main stream. This is where brands need to go next. Here … Continue reading
JESS3 / The State of The Internet Sourced from Mashable.
From Mashable’s article on How Social Media Helps One Small Business Connect with Fans for a Seattle bag business . “She said the company’s success on social media starts with their bags and that social media tools have given them … Continue reading
Well we are finally pleased to reveal how much fun we’ve had going through our online strategy process and community manager’s course with carsales.com.au. After immersing ourselves in the business we developed an internal and external social media plan. A big … Continue reading
One the most common topics of debate we receive from clients is setting our goal for social media tools. The easiest and familiar metric for marketers is to grow followers and fans for Twitter and Facebook respectively. It’s a … Continue reading
Yesterday the press release went out about our revitalised business relationship with STA Travel and we just want to clarify any possible misunderstanding that may have been caused. Here’s B&T’s version… STA Travel appoints FRANkVizeum STA Travel has appointed FRANkVizeum … Continue reading
In the last few weeks we’ve noticed many brands having interns manage, investigate and pursue their social media presence. This might be because interns are usually young people who “get” the space or the organisation state of mind where “this … Continue reading
We had some FAIL, we had some NAIL but the most important thing is that brands are starting to understand more about earned media. I believe next year will see a growth in this area especially in social business strategy … Continue reading
Is it the PR agency? the advertising agency? the marketing department? Whoever it is they need to practice what they preach. They need to be familiar with the tools, to know the language and have guidelines to follow. They need … Continue reading
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